CLIENT
Flytime Promotions
YEAR
2023–Present
OBJECTIVE
To provide comprehensive design and branding support for Flytime Festival, ensuring its position as a premier music and entertainment event in Nigeria.
ROLE
Creative Partner at MetaCraft
Delivered graphic and marketing designs, both digital and print.
Created motion graphics, video edits, venue branding, and screen designs to enhance the festival experience.
Offered ongoing consultation to align visuals with Flytime’s goals.
APPROACH
Focused on crafting a cohesive visual narrative that complemented Flytime Festival’s reputation for high-quality entertainment. For the 2023 and 2024 edition, we developed branding materials that spanned multiple mediums, from promotional assets to on-ground branding, ensuring a seamless integration of visuals. Motion graphics and screen assets were tailored to elevate the live performances and audience experience, while digital campaigns amplified pre-event buzz.
OUTCOME
The collaboration positioned Flytime Festival as a standout event in the entertainment calendar, reinforcing its identity as a leader in the industry. The designs contributed to increased visibility, ticket sales, and overall attendee satisfaction. Our ongoing partnership continues to expand the festival’s creative scope, aligning with its growth and impact.
