COMPANY
The Plug Entertainment
YEAR
2022-2023
OBJECTIVE
To lead and manage the creative design needs of The Plug Entertainment, delivering high-quality visuals and branding for a range of projects involving top-tier brands and globally recognized artists.
ROLE
Head of Design
Oversaw the creative direction and execution of visual branding across campaigns.
Collaborated with teams to ensure seamless integration of design in marketing and promotional materials.
Led branding efforts for events, merchandise, and activations involving high-profile partnerships.
APPROACH
Focused on crafting visually compelling narratives that aligned with The Plug’s vision of excellence in entertainment. Delivered branding, merchandise, and marketing designs for key projects, including Spotify Wrapped 2024, Pepsi activations, and campaigns for global icons like Davido, Ckay, Tobi Amusan, and Asisat Oshoala. Ensured each project maintained its unique identity while reflecting The Plug’s overarching brand ethos. Leveraged innovative design techniques to produce striking visuals that resonated with audiences.
OUTCOME
Transformed The Plug’s creative output into a standout feature of its brand identity. The designs contributed to the success of campaigns, increased audience engagement, and strengthened partnerships with high-profile clients like Spotify and Pepsi. Under my leadership, The Plug solidified its reputation as a powerhouse in entertainment branding and visual storytelling.